Academic publishing
Open sesame
Apr 14th 2012 | from the print edition
PUBLISHING obscure academic journals is that rare thing in the media
industry: a licence to print money. An annual subscription to Tetrahedron, a chemistry journal, will cost your university library $20,269; a year of the Journal of Mathematical Sciences
will set you back $20,100. In 2011 Elsevier, the biggest
academic-journal publisher, made a profit of £768m ($1.2 billion) on
revenues of £2.1 billion. Such margins (37%, up from 36% in 2010) are
possible because the journals’ content is largely provided free by
researchers, and the academics who peer-review their papers are usually
unpaid volunteers. The journals are then sold to the very universities
that provide the free content and labour. For publicly funded research,
the result is that the academics and taxpayers who were responsible for
its creation have to pay to read it. This is not merely absurd and
unjust; it also hampers education and research.
Publishers insist that high prices are necessary to ensure quality
and cover the costs of managing the peer-review process, editing and
distribution. High margins, they say, are evidence of their efficiency.
Clearly the cost of producing a journal is not zero. But the internet
means it should be going down, not up. Over the past decade many online
journals and article repositories have emerged that are run on a
shoestring. Some have been set up by academics who are unhappy with the
way academic publishing works. (Since January some 9,500 researchers
have joined a boycott of Elsevier.) In several cases the entire
editorial boards of existing journals have resigned to start new ones
with lower prices and less restricted access.
But the incumbent journals are hard to dislodge. Researchers want
their work to appear in the most renowned journals to advance their
careers. Those journals therefore have the pick of the best papers,
remain required reading in their fields and have strong pricing power as
a result. What is to be done?
There is a simple way both to increase access to publicly funded
research and to level the playing field for new journals. Government
bodies that fund academic research should require that the results be
made available free to the public. So should charities that fund
research. This would both broaden access to research and strengthen the
hand of “open access” journals, since many researchers would then be
unable to publish results in closed ones.
Publish or perish
There are some hopeful signs. The British government plans to mandate
open access to state-funded research. The Wellcome Trust, a medical
charity that pumps more than £600m ($950m) a year into research, already
requires open access within six months of publication, but the
compliance rate is only 55%. The charity says it will “get tough” on
scientists who publish in journals that restrict access, for example by
withholding future grants, and is also launching its own open-access
journal. In America, a recent attempt (backed by journal publishers) to
strike down the existing requirement that research funded by the
National Institutes of Health should be made available to all online has
failed. That is good news, but the same requirement should now be
extended to all federally funded research.
Open access to research funded by taxpayers or charities need not
mean Armageddon for journal publishers. Some have started to embrace
open access in limited ways, such as letting academics post their papers
on their own websites or putting time limits on their pay barriers. But
a strongly enforced open-access mandate for state- and charity-funded
research would spur them to do more. The aim of academic journals is to
make the best research widely available. Many have ended up doing the
opposite. It is time that changed.
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